Luštica Bay aerial view

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Luštica Bay

Tourism & Hospitality · Montenegro · 2015

Overview

Luštica Bay is a large-scale marina and tourism development on the Adriatic coast of Montenegro, commissioned by Orascom. AF Studio entered the international competition as a finalist, presenting a complete proposal that combined a detailed feasibility study with a comprehensive masterplan. Though the commission was ultimately awarded elsewhere, the project stands as a significant piece of urban and coastal planning work — a full vision for a destination conceived from scratch on the Montenegrin peninsula.

Services

Feasibility Study · Masterplanning · Consultancy

Client

Orascom

Location

Luštica Peninsula, Montenegro

Submitted as competition finalist. The project represents the full scope of FDJ's integrated approach — from strategic feasibility to architectural masterplanning.

The Project

A coastal destination conceived from scratch

The proposal envisioned a complete marina town on the Luštica Peninsula — one of the last unspoiled stretches of the Adriatic coastline. The design integrated a working marina with mixed-use residential, hospitality and commercial programmes, articulated around a network of waterfront promenades and public spaces. The architectural language drew from the vernacular traditions of the Montenegrin coast, reinterpreted through a contemporary lens suited to an international tourism destination.

Luštica Bay marina render

Technical Documentation

Feasibility study & masterplan

The competition submission included a full feasibility analysis and a detailed masterplan defining land use, circulation, phasing and development parameters across the entire peninsula site.

Site Masterplan

Site Masterplan

Technical Studies

Technical Studies

Site Analysis

Site Analysis