Azzurra Sahl Hasheesh aerial view

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Azzurra Sahl Hasheesh

Tourism & Hospitality · Egypt · 2001–2003

Overview

Azzurra Sahl Hasheesh is a luxury residential resort located south of Hurghada, within the Sahl Hasheesh Bay — a gated destination of approximately 40 million square metres along a 9-kilometre beach promenade on the Red Sea. AF Studio contributed to the project through landscape design and the development of residential units, while also providing sales consultancy — an integrated role that combined architectural delivery with commercial strategy.

Services

Masterplanning · Architectural Design · Sales Consultancy

Client

Azzurra Red Sea

Location

Sahl Hasheesh, Egypt

This project marked one of the first occasions where AF Studio acted not only as architect but also as sales general consultant — a role that anticipates the integrated approach FDJ brings today.

Azzurra Sahl Hasheesh residential compound

Landscape & Residential

Designed for the Red Sea lifestyle

Set 40 metres above sea level and overlooking the Red Sea, the Azzurra compound was conceived as an exclusive gated community combining residential apartments, pools, spa facilities and direct beach access. AF Studio’s contribution focused on the landscape design and the residential units — creating architecture that responds to the coastal setting while maintaining a distinctly Mediterranean character.

Azzurra Sahl Hasheesh site masterplan

Azzurra Sahl Hasheesh — Site Masterplan

Azzurra Sahl Hasheesh